Being a stylish gentleman you are no stranger to the world famous brand of leather shoes. But how many people understand the value of each pair of shoes from those brands. Their value is not natural, the leather shoes have to go through decades with the formation and development of the new brand achieved the same results as now. So, understand the history of these brands, you will understand more about their core values ​​so that they respect and preserve these "non-form" men's shoes.

Clarks

In 1825, James Clark flashed an idea of ​​"slippery home" while thinking of utilizing the skin of sheep and skin peeled off in his son's tanning salon, Cyrus. With a few stitches, the first sheepskin slippers were born. The business boomed in the period 1825-1900. The unique design of the "Brown Petersburg" sheepskin sandals stretches across the length and breadth of the country with an average sales of 1,000 pairs a month.

In 1863, a terrible economic downturn took place. At this time, the youngest son of James - William modernized the production process by bringing into the factory system the Singer and Clarks sewing machine was revived. The shoe is designed to match the shape of the foot first launched in 1883 - this innovation is still the foundation of the brand name Clarks.

In World War II, a unique shoe design with wooden hinges came into being even when the skin was hard to find. In the late 1940s, Clarks opened 15 new plants in neighboring towns and cities. In 1950, Desert Boot was born and became a global symbol. In the 1990s, Clarks had to reluctantly move production to another continent and still maintain business and popularity as it is today.

Doctor Martens

In 1960, Dr. Klaus Maerten invented the technology of air cushions inside the soles of the shoes when he had legs in his feet. Later, he met his family, R.Griggs Group, a shoe company, and was looking for new ideas for his products. They combined and created the first pair of Doctor Martens shoes with 8 holes for shoelaces, cherry red, and Nappa leather design. In the late 1970s, Martens became popular in the Punk Rock and New Wave music circles, and quickly became popular among young people, creating a trend in the 1990s. At this time, the company had 2,700 employees The annual turnover is estimated at £ 170 million, and can produce 10 million pairs of old ones a year.

In the 2000s, Martens exclusive high quality men's leather shoes with the brand Airwair and open a variety of different styles. However, before the advent of a number of new fashion brands, Dr. Martens gradually loses its appeal to consumers and is forced to shrink. It even stopped production in the UK and moved its operations to China. By 2010, Martens re-introduced the Vintage lineup based on the original design and they have reappeared in many fashion shows and continue to rain the wind on the world market.

Banuli

Banuli is the first high-end leather brand in the country. This "made in Vietnam" brand is owned by Sahara International Corporation. In 2015, Banuli is officially present in Vietnam as Bernuli, the main products at this time are leather men's shoes for young students and office workers. In 2016, with the rapid development of Bernuli, the Benlerti brand - the development of customer segments like Bernuli - was born.

In 2017, the two brands Bernuli and Benlerti have the same vision and mission development, Sahara International Corporation has merged these two brands and formed Banuli to orient the construction and development. Business activities are identical.

Although not long ago, thanks to product quality and mind in business, Banuli has quickly gained a great resonance among young people in Vietnam. Currently Banuli owns dozens of retail stores and franchise dealers nationwide. With hundreds of shoes per month, Banuli guarantees income and life for hundreds of employees each year. Recently, the reputation of Banuli has crossed the Vietnam border and is co-operating with many famous brands in the world.

These brands have gone through a difficult process of formation and development to achieve the present. Understanding the history of the brand, you will understand the true value in their products.